swiss weltwoche gets a new website…

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I rarely put on my ‘swissmiss criticism hat’ but but the redesign of the DIE WELTWOCHE website has me stunned. (Die Weltwoche is a weekly swiss newspaper) How in the world did the Weltwoche management give a sign-off on this design? I don’t even know where to start in pointing out the flaws… It feels to me as if the developers happened to have worked off an unfinished mockup.

A company called Kircher Burkhardt created it. Looking at their portfolio, I can clearly say they are pros when it comes to editorial print design, but obviously don’t have much experience with the web. What a missed opportunity. (enter sigh here)

Dear Weltwoche, In case you are considering another redesign, I would love to help.

11 Comments leave a comment below

  1. A clear-cut Web 2.0 print design mashup with alternating vertical alignment. A new trend?

  2. @Harald: What’s web 2.0 about it? And were’s the mashup?

  3. @phogenkamp hat es auf den punkt getwittert: “Sieht aus wie tagesanzeiger.ch, aber vom Praktikanten gemacht.”

    finde ich auch.

  4. Dear Weltwoche,

    You need her.

    Bad.

    Sincerely,

    V.T.

  5. I fail to see a problem; it’s an awful magazine anyways…

  6. as a keen follower of your blog, i was thrilled to see our relaunch project being discussed here. i agree with some of your criticism – we have to work on the upper third of the homepage and rethink the placement of the ads – but overall, i think that your post is unfair and doesn’t do justice to the new design. i recommend to have a 2nd look.

  7. the quality of the website’s design goes hand-in-hand with the quality of the magazine’s “reporting”

  8. Here’s what I see:

    1. Über-White space.
    2. Maximum Ad space (says a lot about the quality of the newspaper)
    3. Minimum Content space.

    It does show some promise AFTER you scroll down, but still…

  9. 2nd look, herr thut? so ein chaos, wo soll man da denn hinschauen?!
    bin mit michi und mark einverstanden.

  10. Weltwoche is a right wing, often racist or chauvinist newspaper which spreads dubious anti-government propaganda. No serious designer would want to work for Weltwoche and ruin his/her reputation. It’s like working for Rush Limbaugh!

  11. Weltwoche is a right wing, often racist or chauvinist newspaper which spreads dubious anti-government propaganda. No serious designer would want to work for Weltwoche and ruin his/her reputation. It’s like working for Rush Limbaugh!

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