What: Photo shoot for a new banner that will cover the west-lot fence on 53rd Street for the duration of the year
When: Wednesday–Friday, June 17–19, 10:00 a.m.–7:00 p.m.
Where: The lobby near the film desk at the 11 West 53rd Street entrance
How: A professional MoMA photographer will be taking full-length photographs of visitors, staff members, friends, and family. A selection of these pictures will then be assembled into a graphic rendering of the legendary MoMA ticketing line, which often extends alongside the 53rd street fence.
The MoMA is looking for people of all ages and backgrounds to show a real slice of New York. If you’d like to participate, please visit the MoMA set in the lobby near the film desk (enter at 11 West 53rd Street) on June 17, 18, or 19. They also encourage you to stop by their set during special extended hours, from 10:00–11:00 a.m. and from 6:00–7:00 p.m. Come as you are, dressed as you like—the more colorful the better!
While they cannot guarantee that your photograph will be used on the final banner, you will be able to download your professionally shot, full-length, high-resolution photograph from the MoMA Flickr site in the week following the photo shoot. Participants will also receive a free admission pass to the Museum!
In order for them to anticipate attendance, please RSVP with the date and time you think you might be able to attend. Kids, extended family, artist friends, and MoMA members are all welcome.