A new ad campaign done for Lego by agency blattner brunner. Wonderful interpretation of a kids imagination.
(update: thanks for letting me know that the campaign indeed is not very new at all, Nate)
Love this. A sweet and simple reminder to be young at heart and use your imagination.
These are ace, really simple but just sum up completely what Lego means to people.
A great campaign!
This is an excellent visual definition of the word ‘imagination’. Thanks for posting!
to me the dinosaur really needs 2 legs and it would have been a simple addition. I feel that most kids would have had legs on it too. Right now it is looking a bit like Nessie.
However, really great ads, and this and all the other lego stuff I have seen lately makes me want to go home and play with the legos at my parents house.
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