Using no ink whatsoever, these 18″x24″ posters are foil stamped and embossed to create an alphabet composed of letters from many of the more famous (and some infamous) logos of all time. Printed in two different colorways, you have the choice of silver foil on black paper or gold foil on cream, both stocks are 100 lb. French Pop-Tone and include the artist’s signature on back.
(via substudio)



The VW is brilliant!
Dec 15th, 2009 / 11:01 am
Another vote for the brilliance of VW.
Dec 15th, 2009 / 11:45 am
The Target logo as the O breaks with the rest though, and being the nitpicky design geek that I am, it bothers me. All the others are the first letter of the brand name, so either the O should’ve been something else, or there should’ve been more of them to not make the Target O stick out like a sore thumb.
It is a lovely design though, otherwise.
Dec 15th, 2009 / 12:01 pm
VW is genuis!
The only one I’m struggling to recognise is ‘L’…
Dec 15th, 2009 / 12:06 pm
L is Eli Lily.
Dec 15th, 2009 / 12:14 pm
The ‘L’ is from Eli Lilly. http://www.lilly.com/
Dec 15th, 2009 / 12:16 pm
I thought the L was Labatt? Guess not!
VW wins hands down in my books though!
Dec 15th, 2009 / 2:51 pm
I’m struggling with C. And I think VW is cheating. :-)
Dec 15th, 2009 / 4:00 pm
C is Coca Cola.
I’m stuck on the R.
Dec 15th, 2009 / 4:48 pm
Silly me!
R is Ray-Ban.
Dec 15th, 2009 / 4:59 pm
P from Penfolds?
Dec 15th, 2009 / 6:05 pm
Paramount?
Dec 16th, 2009 / 12:22 am
Definitely Paramount on the P. What’s the F?
Dec 16th, 2009 / 2:14 am
Ford?
Dec 16th, 2009 / 2:18 am
Definitely Ford on the F. Help with the ‘A’?
Dec 16th, 2009 / 2:52 am
abc news I reckon.
Dec 16th, 2009 / 4:21 am
I love this, great choice of brands.
Only one I really have beef with is the Superman S.
There are better, less cheesy S’s out there, Seat for instance?
http://www.autocun.com/catalog/images/800px-Seat_Logo_svg.png
I love the fact some people have failed to recognize such obvious brand typography like the A from ABC and the R from Rayban.
Good work :)
Dec 16th, 2009 / 5:17 am
The URL image is incorrect… “HHttp:// “
Dec 16th, 2009 / 7:08 am
nice work, but it seems so old, bring some thing new.
Dec 16th, 2009 / 8:32 am
Thanks for pointing that out, designi1: I fixed the image url.
Dec 16th, 2009 / 9:46 am
The “L” should’ve been Lexus. It’s a lot more recognizable and famous. Also, I agree with CK. Using the Target logo for the “O” is a huge copout, not because it isn’t the first letter of the brand (since “E” isn’t the first letter in “DELL” either), but because it’s not even an “O”. It’s a simplified bull’s eye. It’s not like there is a lack of great logos that use the “O” as the first letter. What about Oakley or ORSTER?!?! The Oster “O” is probably the most recognizable “O” in the history of product branding.
Dec 16th, 2009 / 3:33 pm
@hayden I think the “E” is Enron, not Dell.
Dec 16th, 2009 / 5:03 pm
You’re absolutely right on the “E”, Ryan. Enron does make a lot more sense.
Dec 16th, 2009 / 5:09 pm
spoiler!
abc news
budweiser
coca cola
disney
enron
ford
general electric
honda
ibm
johnson & johnson
kellogg
lilly
mcdonalds
new york times
target
paramount
quicktime
ray-ban
superman
texaco
united
volkswagen
xerox
yahoo
zenith
Dec 16th, 2009 / 5:19 pm
¿Ñ?, ¿V?
Dec 28th, 2009 / 4:01 am
v and w, volkswagen
Dec 28th, 2009 / 4:03 am
I thought the L for for Lindt?
Feb 24th, 2010 / 9:06 am
Should have used Quaker State for Q.
Apr 28th, 2010 / 1:49 am
Also Olympic logo for O.
Apr 28th, 2010 / 1:52 am
This is such a beautiful craft. Thank you for the post.
Edu Backlinks
Jun 11th, 2010 / 9:29 pm
I thought the L was Labatt? Guess not!
VW wins hands down in my books though!
Jul 13th, 2010 / 7:00 am
Thanks for pointing that out, designi1: I fixed the image url
Jul 13th, 2010 / 7:03 am
really nice ,,,,awesome work i like it
Jul 30th, 2010 / 1:15 pm