What if that cup of coffee you drink every day could change the world? Project7 is doing exactly that. Simply put, you buy coffee and you do good. Each of their seven coffees is attached to a specific cause and provides funding for worthy non-profits. These funds are put toward specific activities that make a difference. So, how does it really work?
Project 7 exists to give. They are a cause-related company that makes every day consumer goods, like bio-bottled water, gum, mints and coffee. They aren’t asking you to buy more stuff, just change the products that you already buy.
For every purchase of a Project 7 product, some good is done in seven areas of need – Feed the Hungry, Heal the Sick, Hope for Peace, House the Homeless, Quench the Thirsty, Teach them Well and Save the Earth.
This is fantastic. I want more businesses to take such a noble approach.