google punishes BMW

BMW’s German page has been expunged from Google’s search-results, apparently in retaliation for BMW’s use of sleazy “doorway pages” that display different content to search-engine crawlers in order to fool them into valuing those pages more highly. A Google employee has confirmed the “Google Death Penalty” for BMW on his blog.

This willingness to punish wrongdoing even when it comes from big companies is a marked contrast with the anti-virus companies that had to be arm-twisted into releasing updates to their products to catch and remove the spyware and rootkits that Sony music was caught distributing on millions of music CDs.

Link (via fabrica)