…The worst kind of business, in my humble opinion, is that which beckons in the form of an RFP. For those who aren’t familiar with RFPs – I can’t imagine many who aren’t – the acronym is derived from “Request For Proposals”. Talk to most experienced design managers and they’ll feel similarly: RFPs simply don’t work when it comes to purchasing design services. RFP, R.I.P., by Eric Karjaluoto
Maybe they should give their prospective clients a copy of the new Forrester report, titled “How to Hire the Right Interactive Design Agency”. Some great guidelines on how to understand the quality of work and engagement style without burning and churning spec work and needless hours on detailing out your creative process.
Nov 16th, 2007 / 10:11 am