When McDonald’s Sweden launched their “Big ‘N’ Juicy” burger, they retrofitted these gigantic dispensers (with real, giant, recycled napkins) on certain ‘euro-size’ poster ads in Stockholm.
Ahh the “Big and Tastes like polystyrene”
There’s some great marketing out of there, so kudos to the company that got the commission.
Shame McD’s don’t spend a bit of cash on making the meat taste like meat.
Swissmiss is an online garden Tina Roth Eisenberg started in 2005 and has lovingly tended to ever since.
Besides swissmiss, Tina founded and runs TeuxDeux, CreativeMornings and her Brooklyn based co-working community Friends Work Here. (She also started Tattly which was recently adopted by BIC)
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When McDonald’s Sweden launched their “Big ‘N’ Juicy” burger, they retrofitted these gigantic dispensers (with real, giant, recycled napkins) on certain ‘euro-size’ poster ads in Stockholm.
Jan 6th, 2008 / 5:49 pm
take a look over at adgoodness ( http://www.frederiksamuel.com/blog/2007/12/mcdonalds-big-‘n’-juicy.html ). some kind of ad for the big’n’juicy
Jan 6th, 2008 / 5:50 pm
So not only are McDonald’s trying to get the rest of the world as fat as us, they’re also trying to make them as wasteful as us? Awesome!
Jan 6th, 2008 / 7:08 pm
Yeah I saw that too… Here some more good marketing ideas that Mickey Dee’s has been using these days…
http://www.toryhobson.com/new/entries/im-loving-it-the-advertising-that-is/
Jan 7th, 2008 / 9:56 am
Ahh the “Big and Tastes like polystyrene”
There’s some great marketing out of there, so kudos to the company that got the commission.
Shame McD’s don’t spend a bit of cash on making the meat taste like meat.
Jan 7th, 2008 / 5:28 pm
a waste of paper…
Jan 7th, 2008 / 9:31 pm
Disposable table cloth?
Jan 8th, 2008 / 9:30 am