Please meet Rotwein Nr.03. A bottle of wine in a box. I want one!
What, cask wine? Ha ha I’m sorry, but wine in a box has been around since the 60’s in Australia and isn’t that highly regarded here so I find it funny that its getting a mention on swissmiss. Cask wine is usually reserved for the cheaper wines here, we call it goon…maybe it needs an image makeover because I agree the concept is a good one.
Whilst it is true that here in Australia cask wine has been around for a long time, there has been a shift in the quality. You may not be able to get the value of a $60 bottle in a cask but you can get $20 bottle quality in tetra packs.
Yes cask wine has been around for decades, but sexy cask wine? Well that’s something new for sure :)
I agree – the Germans’ packaging is much prettier than ours.
I’ve never heard it called ‘goon’ (my husband has, I just asked him). I like to call it Chateau Cardboard. And some of the 2L casks are good quaffing wine while I’m making dinner. But a recent article in the Daily Telegraph suggests the beloved cask is on its way out…
… maybe we just need nicer packaging?
i have the box. with apple juice in it. its pretty cool…
you should get on…
Cool packaging, but it’s still wine in a box…
Had this wine-boxes for my last birthday-party – it was the most wanted spot during the evening … and no rolling bottles on the floor… I think it’s a great idea!!
greetings from munich
so weird. i was just thinking the other night that i’ve never seen nice, boxed-wine package design. and here it is.
i’ve recently discovered boxed wine and quite enjoy the convenience of having it in a sealed box on the kitchen counter. no corking and de-corking necessary. while higher quality wines usually come in bottles, you can get decently good, everyday wines in this great format.
Boxed wine leads to lower carbon emissions during shipping: boxes are lighter than glass, and there’s less empty space than between bottles.
Recent New York Times article on boxed wine:
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