Reaching out to prospective clients can be a fragile and difficult process, especially for a new company. Cold calling just seems, well cold. So, BREAKFAST came up with the B•Line – a way to get those whom we were after to call them instead. The B•Line is a custom built phone that connects prospective clients directly to all the co-founders of BREAKFAST. They get a cool toy in the mail, and can’t help but plug it in and pick up the receiver.
Brilliant? YES!
(thank you Rusty)
so how does it work?
Jun 28th, 2011 / 6:35 am
I’m going to toss out a wild guess that it uses some Arduino + Google Voice magic. Very neat idea.
Jun 29th, 2011 / 10:08 am