the brand gap

I just finished reading ‘The Brand Gap’ (How to Bridge the Distance Between Business Strategy and Design)by Marty Neumeier and it definitely made it on my ‘recommend reading list’. It’s filled with great insights and inspiring thoughts, and all that, without the use of marketing babble! YAY! If you’re at all interested in ‘branding’ and how it actually works – get yourself a copy!

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  1. What an interestng collection of information – I will make sue everone in my office views your website – I am inspired by your thought process.