Survey on People’s Perceptions of Design


Autodesk recently commissioned a survey of 2,000 people, and among the demographically-desirable 18-29 year olds (“millenials”) a majority pay good attention to design. “Almost seven in ten respondents said that the last time they saw a product in a store that they ‘just had to have,’ it was because of its design.”

You can download the entire report here.

(via industry week / via core77)