Blue the hue of creativity? Red for detail?

“The subconscious effect of color is a hot area of psychology research, in part because marketers try to use color to hook us on whatever they’re trying to sell.

And the newest research, published Thursday by the journal Science, suggests they’d better be careful — because red or blue can spark very different brain reactions depending on the task involved.”

Blue the hue of creativity? Red for detail?, By Lauran Neergaard

1 Comment leave a comment below

  1. Blue is my favorite color, and red is my wife’s favorite color. Or, so our daughter says.
    Big congrat’s on the new site layout and navigation.
    It’s awesome!!