Using no ink whatsoever, these 18″x24″ posters are foil stamped and embossed to create an alphabet composed of letters from many of the more famous (and some infamous) logos of all time. Printed in two different colorways, you have the choice of silver foil on black paper or gold foil on cream, both stocks are 100 lb. French Pop-Tone and include the artist’s signature on back.
(via substudio)
The VW is brilliant!
Dec 15th, 2009 / 11:01 am
Another vote for the brilliance of VW.
Dec 15th, 2009 / 11:45 am
The Target logo as the O breaks with the rest though, and being the nitpicky design geek that I am, it bothers me. All the others are the first letter of the brand name, so either the O should’ve been something else, or there should’ve been more of them to not make the Target O stick out like a sore thumb.
It is a lovely design though, otherwise.
Dec 15th, 2009 / 12:01 pm
VW is genuis!
The only one I’m struggling to recognise is ‘L’…
Dec 15th, 2009 / 12:06 pm
L is Eli Lily.
Dec 15th, 2009 / 12:14 pm
The ‘L’ is from Eli Lilly. http://www.lilly.com/
Dec 15th, 2009 / 12:16 pm
I thought the L was Labatt? Guess not!
VW wins hands down in my books though!
Dec 15th, 2009 / 2:51 pm
I’m struggling with C. And I think VW is cheating. :-)
Dec 15th, 2009 / 4:00 pm
C is Coca Cola.
I’m stuck on the R.
Dec 15th, 2009 / 4:48 pm
Silly me!
R is Ray-Ban.
Dec 15th, 2009 / 4:59 pm
P from Penfolds?
Dec 15th, 2009 / 6:05 pm
Paramount?
Dec 16th, 2009 / 12:22 am
Definitely Paramount on the P. What’s the F?
Dec 16th, 2009 / 2:14 am
Ford?
Dec 16th, 2009 / 2:18 am
Definitely Ford on the F. Help with the ‘A’?
Dec 16th, 2009 / 2:52 am
abc news I reckon.
Dec 16th, 2009 / 4:21 am
I love this, great choice of brands.
Only one I really have beef with is the Superman S.
There are better, less cheesy S’s out there, Seat for instance?
http://www.autocun.com/catalog/images/800px-Seat_Logo_svg.png
I love the fact some people have failed to recognize such obvious brand typography like the A from ABC and the R from Rayban.
Good work :)
Dec 16th, 2009 / 5:17 am
The URL image is incorrect… “HHttp:// “
Dec 16th, 2009 / 7:08 am
nice work, but it seems so old, bring some thing new.
Dec 16th, 2009 / 8:32 am
Thanks for pointing that out, designi1: I fixed the image url.
Dec 16th, 2009 / 9:46 am
The “L” should’ve been Lexus. It’s a lot more recognizable and famous. Also, I agree with CK. Using the Target logo for the “O” is a huge copout, not because it isn’t the first letter of the brand (since “E” isn’t the first letter in “DELL” either), but because it’s not even an “O”. It’s a simplified bull’s eye. It’s not like there is a lack of great logos that use the “O” as the first letter. What about Oakley or ORSTER?!?! The Oster “O” is probably the most recognizable “O” in the history of product branding.
Dec 16th, 2009 / 3:33 pm
@hayden I think the “E” is Enron, not Dell.
Dec 16th, 2009 / 5:03 pm
You’re absolutely right on the “E”, Ryan. Enron does make a lot more sense.
Dec 16th, 2009 / 5:09 pm
spoiler!
abc news
budweiser
coca cola
disney
enron
ford
general electric
honda
ibm
johnson & johnson
kellogg
lilly
mcdonalds
new york times
target
paramount
quicktime
ray-ban
superman
texaco
united
volkswagen
xerox
yahoo
zenith
Dec 16th, 2009 / 5:19 pm
¿Ñ?, ¿V?
Dec 28th, 2009 / 4:01 am
v and w, volkswagen
Dec 28th, 2009 / 4:03 am
I thought the L for for Lindt?
Feb 24th, 2010 / 9:06 am
Should have used Quaker State for Q.
Apr 28th, 2010 / 1:49 am
Also Olympic logo for O.
Apr 28th, 2010 / 1:52 am
This is such a beautiful craft. Thank you for the post.
Edu Backlinks
Jun 11th, 2010 / 9:29 pm
I thought the L was Labatt? Guess not!
VW wins hands down in my books though!
Jul 13th, 2010 / 7:00 am
Thanks for pointing that out, designi1: I fixed the image url
Jul 13th, 2010 / 7:03 am
really nice ,,,,awesome work i like it
Jul 30th, 2010 / 1:15 pm
this abc branding is great tool of logo design of any company.
Aug 7th, 2010 / 6:12 am
Simple and clean always make for good Branding
Aug 27th, 2010 / 11:19 pm
Neat and Unique
Sep 4th, 2010 / 5:58 am
Amazing
Sep 4th, 2010 / 6:08 am
Wow this so beautiful the abc of branding. I agree with Hayden L should be for Lexus! amazing
Sep 8th, 2010 / 4:48 am
The Target logo as the O breaks with the rest though, and being the nitpicky design geek that I am, it bothers me. All the others are the first letter of the brand name, so either the O should’ve been something else, or there should’ve been more of them to not make the Target O stick out like a sore thumb.
It is a lovely design though, otherwise.
computer repairs in birmingham
Sep 16th, 2010 / 12:49 am
ABCs of branding by jason dean ‘the abc’s of branding’ by jason dean orlando based designer jason dean sent us images of his new graphic.
Regards,
Golf GPS Units
Sep 20th, 2010 / 11:50 am
ABC, which stands for Actions, Beliefs and Clothing are the basic building blocks of business branding.
Regards,
christian purity rings
Sep 27th, 2010 / 12:05 pm
Jason Dean, a designer based in Orlando, just sent us his new poster, “The ABC’s of Branding.” At first glance, it looks great.
Nageldesign
Oct 5th, 2010 / 10:16 pm
Jason Dean, an Orlando-based artist and graphic designer, created this poster featuring 25 foil-stamped and embossed logos of companies.
game/a>
Oct 7th, 2010 / 11:24 pm
Jason Dean, an Orlando-based artist and graphic designer, created this poster featuring 25 foil-stamped and embossed logos of companies.
Free Debt Help Online
Oct 19th, 2010 / 11:42 am
Z is for Zulu … Am I getting this?
Nov 14th, 2010 / 12:10 pm
A is for Alpha and B is for Beta then? …
Nigel@
Solicitors in
Nov 14th, 2010 / 12:12 pm
Using no ink whatsoever, these 18″x24″ posters are foil stamped and embossed to create an alphabet composed of letters from many of the more famous (and some infamous) logos of all time.
Nov 14th, 2010 / 12:15 pm
I’ve always found branding somewhat intangible but this post (together with the discussion) very helpful. Regards, Rob (Online CFD Trading)
Dec 7th, 2010 / 5:52 am
Brands are a long term game. Sometimes the right decision is to not brand and go with just a commonly used term for the name of your business. Pete Tin Lunch Boxes
Dec 8th, 2010 / 4:49 am
I wonder how much all this cost? Great article but I’m not especially happy with the designs. Buy Penny Stocks
Dec 9th, 2010 / 4:08 am
VW is genuis!
The only one I’m struggling to recognise is ‘L’…
Thanks
Dec 12th, 2010 / 4:58 pm
This is really cool, id love to get a bopy of this artwork.
Jan 9th, 2011 / 5:55 pm
This is really cool, id love to get a copy of this artwork.
Jan 9th, 2011 / 5:55 pm
what is ABC of Branding Poster ?
Jan 14th, 2011 / 12:00 pm
It is a lovely design though, otherwise. nice reference
Jan 14th, 2011 / 12:40 pm
thanks for nice article
Jan 14th, 2011 / 2:31 pm
nice article :D
Jan 14th, 2011 / 9:49 pm
VW is genuis!
Jan 14th, 2011 / 9:51 pm
I have to close commenting on this post as I have been getting a lot of comment spam. Sorry about that.
Jan 17th, 2011 / 9:36 am