On Digging Holes

If you’re digging a hole in the wrong place, making it deeper doesn’t help anything.

Seymour Chwast (via Michael Bierut at the BrandNewConference)

8 Comments leave a comment below

  1. “hole”

  2. oooops. fixed. thank you scott.

  3. Thanks for this one!

  4. Fitting for these times, Thanks SwissMiss

  5. Mark Twain was even more succinct “When you are in a hole, stop digging”

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  7. I think I’ll print this out and frame it – thanks for sharing!!!!