Oh, the memories of growing up in Switzerland, now packed into a minimalist nifty Swiss Railway Clock iPhone App (iTunes Link) by Thomas Feger. The clock, prominently displayed in every railway station in Switzerland, can be found more than 3’000 times across the country. Back in the 1940s when the Swiss Federal Railways (SBB) was looking for a way to take advantage of their name for punctuality and incorporate this theme into their national image, they asked Hans Hilfiker, an SBB employee, engineer and prolific inventor, to come up with a highly visible clock that would not only form the basis of their later corporate identity, but it would help to guarantee on time departures as well.
Hilfiker, an exponent of products that were both functional and well designed, created the Railways’ masterpiece in 1944. The design, with its clear and easily read face, mimics the smooth running of the trains and incorporates clever features that demonstrate punctuality in a highly visible fashion.
The SwissRailwayClock is also available as a Mac OS X dashboard widget.
(thank you kevin)