Hipster Branding

This Tumblr, called Hipster Branding, was today’s highlight in my submission inbox. It’s a cheeky project by Swiss designer Dave Spengler. A reaction to the current design trends that designers seems to be rehashing over and over. I admit, it made me laugh.

5 Comments leave a comment below

  1. This is wonderful. I’ll be sure to consult this before my next design. (;

  2. This is great! And I’m noticing the Happy Cog logo just below here. Hmmm…

  3. Yes! I don’t know Dave Spengler, but you are awesome. I’ve pointed out this phenomenon many times to other designers and I typically receive the dirty eyeball. Apparently irony is the hipster mantra, but ironically, the ultimate insult to every hipster is to point out their hipster-dom.

    The “punk cross” and “dandruff-ed badge” are the epoch of the 2010s. Not that they didn’t have their place, but that shit is played out. (Ahem, Dollar Shave Club.)

    Hipster Logos, you’re plot in the Brand Cemetery has been dug. Right next to Swoosh Logos 1996-2001. R.I.P.

  4. mmmm…. inspiration for my next logo project! kidding.
    Ronnie xo

  5. I quite like the Olympics one.