When people seek to impress others, they often do so by highlighting individual achievements. Despite the intuitive appeal of this strategy, we demonstrate that people often prefer potential rather than achievement when evaluating others. Indeed, compared with references to achievement (e.g., “this person has won an award for his work”), references to potential (e.g., “this person could win an award for his work”) appear to stimulate greater interest and processing, which can translate into more favorable reactions. This tendency creates a phenomenon whereby the potential to be good at something can be preferred over actually being good at that very same thing. We document this preference for potential in laboratory and field experiments, using targets ranging from athletes to comedians to graduate school applicants and measures ranging from salary allocations to online ad clicks to admission decisions.
Before Zaha Hadid and Daniel Libeskind built anything of significance, their reputation was mostly about their academic work, or in Zaha’s caes, proposed designs that didn’t win the competition.
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Swissmiss is an online garden Tina Roth Eisenberg started in 2005 and has lovingly tended to ever since.
Besides swissmiss, Tina founded and runs TeuxDeux, CreativeMornings and her Brooklyn based co-working community Friends Work Here. (She also started Tattly which was recently adopted by BIC)
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Simple yet oh so true. :)
Feb 5th, 2013 / 10:46 am
You might find this counter-point of interest.
From an issue of the Journal of Personality and Social Psychology last year, (http://www.ncbi.nlm.nih.gov/pubmed/22775472) below is the abstract:
When people seek to impress others, they often do so by highlighting individual achievements. Despite the intuitive appeal of this strategy, we demonstrate that people often prefer potential rather than achievement when evaluating others. Indeed, compared with references to achievement (e.g., “this person has won an award for his work”), references to potential (e.g., “this person could win an award for his work”) appear to stimulate greater interest and processing, which can translate into more favorable reactions. This tendency creates a phenomenon whereby the potential to be good at something can be preferred over actually being good at that very same thing. We document this preference for potential in laboratory and field experiments, using targets ranging from athletes to comedians to graduate school applicants and measures ranging from salary allocations to online ad clicks to admission decisions.
Feb 6th, 2013 / 4:44 pm
Not always.
Before Zaha Hadid and Daniel Libeskind built anything of significance, their reputation was mostly about their academic work, or in Zaha’s caes, proposed designs that didn’t win the competition.
Feb 6th, 2013 / 7:03 pm
Great quote. But…. looks like it might be mis-attributed to Ford?
Feb 7th, 2013 / 2:18 am
See sources: http://www.barrypopik.com/index.php/new_york_city/entry/you_cant_build_a_reputation_on_what_you_are_going_to_do/
Feb 7th, 2013 / 2:18 am
Dave: A very good point, but I think there is a distinction to be made between “potential” and “reputation.”
Feb 7th, 2013 / 7:09 am
This truly answered my challenge, thank you!
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Apr 9th, 2013 / 11:56 pm
If you are someone who thinks the same thing, you should
consider rethinking this idea. For example you might do a video that discusses the importance of monitoring a person’s carbohydrate intake.
has been consistently one of most popular free weight loss i
– Phone apps, if not the most popular.
Sep 17th, 2013 / 4:45 am
Ι get up earlοy anԁ I bustle around my house like οne of the sеven dwarves, happy to be
alive. Add to that the danger of using Phentermine for periods longer than a few weeks.
The panel also describеd conсerns oѵer its long term cardiovascular effect,
something thaat has come to be a mаhor component in the recall of major diet pills
inn the past.
Dec 12th, 2013 / 12:18 am
Mоst people have the endency to slim dоwn in order to keep uр with the
modern trend аnd fashion. Eхercisеs shouldd be conduced regularly
and thhe decision to Buy Phenterminе Onlije should ideally be a suρplemеnt.
Аmphetamines (including Adderall, Vyvаnse, phentermine and dextroamphetamine) tend to
сauwe decreased appetite as a side effect.
Dec 15th, 2013 / 3:56 pm