Whenever I hear the name Steff Geissbuhler, I listen up. In my opinion Steff is *the* swiss designer gone NYC and I consider him my muse. Fresh tells us about his latest book:
Steff Geissbuhler’s early work in Switzerland for the pharmaceutical firm Geigy is currently featured in both an exhibition and a book. The exhibition, Good Design, Good Business, Schweizer Grafik und Werbung für Geigy 1940-1970 (Swiss Graphic Design and Advertising for Geigy), is currently on view at the Museum of Design in Zurich. The accompanying book, Corporate Diversity – Swiss Graphic Design and Advertising by Geigy, 1940-1970 (Lars Müller Publishers), is on sale now. Fan of Swiss design? See a short film on the exhibit here (caution: narration in Swiss German).
(thank you jonathan)