A big thank you to Fontwerk for sponsoring my blog this week.
The brand new typeface by Daniel Perraudin is a compelling mix of conciseness and pragmatism. West follows in the geometric sans serif tradition, yet it achieves independence and its own distinct character. West has a simple yet sophisticated formula: visually similar forms do not repeat.
Bold, distinct and original — it’s perfect for branding, wayfinding and editorial projects.
I wish I had this typeface when I was at university: Times Newer Roman looks like a teacher-approved font, but it actually lets you cheat on your paper, as this typeface runs bigger than the regular Times Roman.
In this article over on printmag Dan Rhatigan tell us everything we needed to know about Variable Fonts, which are still in the early days of conception, but that isn’t stopping people from experimenting and pushing the boundaries.